Let’s have a candid chat about social media for small businesses. It’s no secret that it’s only gotten harder to grow on platforms such as Instagram and TikTok, but what else is happening in this online space?

I brought my Marketing Manager, Taylor, on to chat with me about everything we’ve learned firsthand. We share our highs and lows as well as our insights into what’s working for us on the platforms. If you’re a small business owner struggling with social media - here’s what you need to know about the marketing strategy that truly lifted my business off the ground a few years ago.

There are five tools that I couldn’t run my business without and they’re all very user-friendly.

These tools support me everyday in creating, maintaining, organizing, designing, and marketing my small businesses. With these online tools, it’s like I have an entire in-house team helping me out. They help me do what I need to do and they keep me organized when working with my marketing manager, sponsors, and guests.

If you’re a small business owner or just looking for new tools to support your EdTech team, these are the ones you need to try.

Today, we're diving into a crucial topic that often doesn't get the attention it deserves: leaving a job with integrity.

While much emphasis is placed on making a great first impression when starting a new job, the way you exit a role can have an even more lasting impact on your career and relationships.

The EdTech industry is a very, very, very small space. You want to do the best you possible can to keep your reputation in tact. I still do business with both EdTech companies I worked with ten years ago. I also work closely in a recruiting aspect with many individuals I worked with at my second EdTech job.

Why? Because I left both roles with total class and my relationships in tact.